- Москва
- Полный рабочий день
Digital Specialist
29 января 2021, 16:25
Responsibilities:
- Being responsible for the digital support of a brand/brands/company;
- Monitor, measure, and analyse campaigns performance metrics, digital activities data and market research findings on a weekly basis and be able to immediately identify and react to changes;
- Assisting in planning, executing experiments and conversion tests;
- Conducting consumer surveys to determine which methods of digital marketing are the most effective;
- Interacting with digital agencies;
- Working with analytics tools (Google Analytics, Yandex Metrics) and create reports;
- Interacting with internal teams to create landing pages and optimize user experience.
Requirements:
- Highly creative with experience in identifying target audiences.
- Solid knowledge of website analytics tools (e.g., Google Analytics, Yandex.Metrix)
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Experience utilizing affiliate marketing, social networking and mobile applications preferred.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- Upper Intermediate English.
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